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vision
mission
values
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Our mission is to lead with integrity, promoting sustainable development across our subsidiaries, creating value for shareholders, employees, and society. We strive for operational excellence through solid governance, innovation, and a collaborative work environment.
To be recognized as the most admired and trusted holding company, known for innovation, social responsibility, and an inspiring workplace that values every employee.
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Transparency and Governance
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Innovation and Sustainable Growth
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Valuing Human Capital
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Collaboration and Inclusion
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Commitment to Excellence
Our CEO & Founder
Leonardo Brito, CEO and founder of mrbrito®, began his entrepreneurial journey with Merci Group, an advertising and performance agency. From those early days, he demonstrated a strong vision and leadership that propelled him to new heights. Today, he oversees mrbrito®, a global holding company that operates across multiple industries, working with over 100 companies worldwide.
Brito's dedication to building strong business ecosystems has helped him expand his influence far beyond his initial ventures. His focus on innovation, sustainable growth, and good governance has turned mrbrito into a leading player, with subsidiaries excelling in various sectors.
His commitment to fostering an inclusive and thriving work environment has been a cornerstone of his leadership, making mrbrito® not only a powerhouse in business but also a model for modern corporate governance.

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mrbrito® is a global holding company managing over 100 companies across diverse sectors. It leads in advertising, plastics, food, and apps/software, and others, driving innovation and sustainable growth. The company also has a presence in cosmetics, real estate, and financial services, fostering a diverse ecosystem. With a strong focus on governance and innovation, mrbrito continues to shape industries and create long-term value on a global scale.
keep in touch
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Merci Group
Mister Britz Corp.
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